It Just Doesn't Do It For Me....

This is an up and coming new standard rejection from editors. I recently received one and other writers have reported the same reply. I think this is perhaps the most honest rejection one can ever receive from an editor because isn't it always about the editors gut? And after the editor, like a director, has the overall vision for the larger piece. And writing and publishing is all about fit in the end. One editor's rejection is another writer chance at a greater market that opens later. We have all had those.